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Home > Marketing that Works |
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Marketing that Works
There are many ways to market a property, here’s what we have found works best:
- A great internet presence: Your home will not only be featured on our user friendly website
with a downloadable flyer and photo slideshow, but it will also be featured on all of the major
Real Estate websites and search engines, such as Realtor.com, Trulia, and more. You will receive
weekly reports tracking web activity for your listing.
- A great Open House presence: We prepare promotional materials, spread the word, and
make your home easy to find on open house days. During the open house you can be sure that
factual questions about your home are answered. We put visitors at ease, allowing them to explore
on their own terms - and let the house sell itself. Since most serious buyers are working
with Realtors, it is important that we make your house easy for agents to see, so we organize
Broker’s Open Houses so that the agent community can become familiar with your home’s features.
- Response Protocol: Whether from Realtors, members of the public – or you! - we answer
phone calls, e-mails and text inquiries about your home immediately. Requests for viewing appointments
are accommodated quickly. We actively solicit feedback from those who have
viewed your property and keep you in the loop.
- Word of Mouth: Informational and social events will get people talking about your listing.
We routinely hold events and seminars at our listings such as a “How to fix up your fixer and
keep the charm” seminar featuring an expert in design for historic homes. We attend the weekly
meeting for Metro Area Realtors not only to promote your listing but to gather intelligence on
who might have a buyer for your home. Rex also shares information with a “master mind”
group of experienced, prominent realtors.
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